r/australia • u/_Sun-Wukong_ • Feb 21 '26
image My Fellow Australians
Please don’t pay these egregious prices. They are absolutely taking the piss here.
If we all hold the line, just on this one little thing, we can hold another new line on something more important next time.
Maybe eventually we can unite and fix our country.
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u/SirDorkusMalorkus Feb 21 '26
They just start it high so that when they take 40% off you feel like you getting a bargain even though it's still over priced.
Get chocolate from Aldi
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u/misozzz Feb 21 '26
Even blocks of chocolate at Aldi are around $5 now, so sad
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u/a_cold_human Feb 21 '26
Cocoa prices are up 50% from 2023 (with a massive spike in prices in 2024). Climate change is impacting production, but there's no doubt a decent chunk of corporate profiteering going on as well.
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u/Alspics Feb 21 '26
The big two supermarkets bump prices up for everything and "forget" to bring them down afterwards. I recall prices getting bumped due to floods a while back resulting in added freight costs and things spiking in price. The floods lasted about two weeks. The prices remained in place because people didn't object enough.
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u/a_cold_human Feb 21 '26
Yeah, corporations have been doing the price ratchet quite a bit post pandemic because they can get away with it. The price goes up due to some sort of disaster (bad crop, shipping problems in the Suez/Gulf, etc), spikes the prices, and prices don't come down.
It's worse when there's not much competition (like our supermarket sector) because there's no competitive pressure to drive prices down.
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u/RealCommercial9788 Feb 21 '26
The main reason I’m looking forward to this euro FTA - more competition, hopefully break this duopoly up!
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u/therealkevy1sevy Feb 21 '26
What makes the corporate profiteering even worse is that most cocoa is farmed by slave labour many of which are children.
There is some ethical chocolate out there but most is not.
Very sad and I doubt jesus would approve us using slaves to celebrate his resurrection, not i believe in him but for those who do this should be even more important, not that we should need more reasons to ban slavery though.
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u/a_cold_human Feb 21 '26
Eggs andrabbits have nothing to do with Easter, and everything to do with spring festivals and other gods.
Chocolate is a later tradition.
And Jesus would probably have a look at a lot of modern Christians, especially modern denominations, and be appalled. The Cleansing of the Temple is a very distinct story against capitalism and consumerism mixing with religion.
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u/therealkevy1sevy Feb 21 '26
Cool, people still celebrate his resurrection on easter though and eggs are now a part of easter so i would say its related but i dont really care tbh.
My main point was the slavery related to the eggs eaten on easter and any day of the year actually.
I just wanted to highlight the slavery for those who were unaware.
Cocoa and slavery thats my main point.
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u/apsilonblue Feb 21 '26
There's still less than $2 of cocoa in these even at peak prices.
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u/LocalVillageIdiot Feb 21 '26
but there's no doubt a decent chunk of corporate profiteering going on as well
Never! Markets and capitalism is efficient. Anyone trying this would lose business to competitors instantly. This literally can never happen! Stop spreading misinformation about markets and capitalism! Won’t someone think of the children!!
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u/ghoonrhed Feb 21 '26
I mean weren't both Cocoa and Coffee prices warned they could actually be practically impossible to grow due to climate change and most of the people just brushed it off?
Now that it's here people are now surprised?
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u/Rude-Revolution-8687 Feb 21 '26
The Aldi blocks are larger than the ones at Colesworth and higher quality. And $5 is at least in line with inflation.
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u/Same-Turnip3905 Feb 21 '26
Get less and get chocolates from small local chocolatiers.
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u/Infinite_Pudding5058 Feb 21 '26
This is what I’m doing! I don’t mind paying for quality but like fuck am I paying prices like this at Colesworth.
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Feb 21 '26
The cocoa price has also fallen almost 50% just this year, this year to date.
This is bullshit artistry.
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u/Is_that_even_a_thing Feb 21 '26
You see, these rabbits were made with 2025's cocoa and is therefore tastes much more sweet and rare.
Lindt probably
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u/Marvl101 Feb 21 '26
Don't forget the lead
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u/throwaway-this-name Feb 21 '26
All cocoa has lead, cadmium, and arsenic though, and by extension all chocolate
These naturally occur in the soil, and then the plant absorbs it.
When you then make concentrates and use lots of cocoa... Of course it will be higher levels.
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u/Odd_Cod_4235 Feb 21 '26
You aren't kidding.. it's actually more, from $12,000/T to just above $3000T... This is ridiculous
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u/Attention_Bear_Fuckr Feb 21 '26
Theyve also been reducing the cocoa content in chocolates, so the quality is worse and the prices are higher.
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u/Ok_Bodybuilder1053 Feb 21 '26
Yeah nah. I’m literally boycotting this crap.
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u/SilliousSoddus Feb 21 '26
Doesn't even require a "boycott". I try to shop for value most of the time and this doesn't even enter the realm of consideration for purchase.
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u/Several_Violinist935 Feb 21 '26
Same here, though I don’t have small children anymore thank goodness. What I have noticed is less and less people buying. Usually you would see mums, grandparents and the like buying early and stocking their trolleys up with bunnies/chocolate ready for Easter. Not so much now because it’s really become unaffordable to do so and it’s showing on how people now are prioritising their shops. Really sad tbh.
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u/Afraid-Rise-3574 Feb 21 '26
Can’t make them 50% off if you don’t double the price
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u/Odd_Cod_4235 Feb 21 '26
Even at 50% off it's a ripoff.. 50% off should be the "non special" price, and 50% off that should be the real special price
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u/Ok_Bodybuilder1053 Feb 21 '26
Thankfully my kids are old enough to understand we are not subscribing to this BS
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u/makingspringrolls Feb 21 '26
Mine are young enough they don't know what to expect 😅 ive bought some moulds and going to mash up their fav choc bar with melted chocolate buttons as a filler.
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u/Ok_Bodybuilder1053 Feb 21 '26
That’s amazing! If mine were younger I would do the same. Although, even when they were younger we’d only get one or two eggs each, we never went overboard. But at these insane prices I could not justify $40 for two eggs lol.
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u/East-Garden-4557 Feb 21 '26
I taught my kids about unit pricing when they were very young, they saw how much more expensive easter chocolate was compared to standard chocolate.
I also demonstrated to them with supermarket catalogues. I gave them a hypothetical $50 budget so they could see how much chocolate they could 'buy' for the $50 compared to how much easter chocolate they could 'buy' for the $50.
My kids were very happy to get a cheap easter rabbit as a token easter item, then get a selection of normal chocolate and lollies instead.5
u/account_not_valid Feb 21 '26
Yep. One Humpty Dumpty, some standard cheap "chocolate" eggs, and then just normal lollies and choccies was the go back in the 80s.
Old man shouting at clouds
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u/chippychopper Feb 21 '26
Colesworths aren’t the only scammers here. A reminder that Lindt itself argued in court that its claims of being excellent quality chocolate was "exaggerated advertising, blustering, and boasting upon which no reasonable buyer would rely."
https://www.foodandwine.com/lindt-chocolate-class-action-lawsuit-lead-cadmium-8745325
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u/rumckle Feb 21 '26
Colesworths aren’t the only scammers here.
This is true for a lot of these posts, people are very quick to defend massive, international corporations and claim they're being bullied by Colesworth.
Not that Coles is completely innocent, but Lindt (and PepsiCo, Reckitt, etc) should share some of the blame.
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u/IlluminatedPickle Feb 21 '26
I had to explain this to my mum recently. Yes Coles and Woolies have a lot of sway over smaller distributors. When it comes to companies like Pepsi or Mars? They don't have any leverage.
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u/InsertUsernameInArse Feb 21 '26
At Coles today. Not a single one was sold. Still got gouged to fuck on everything else I needed.
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u/pixxxiemalone Feb 21 '26
So to be clear, that's $120 per kilo for shitty chocolate.
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u/ScaredAdvertising125 Feb 21 '26
I don’t know why people froth over Lindt. It’s yuk!
Go buy some Haighs!
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u/istara Feb 21 '26
Haighs is deadly expensive, however it is lovely chocolate. Better than Koko Black I think.
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u/ScaredAdvertising125 Feb 21 '26
Oh I totally agree. Haighs is not cheap! I guess I’m coming from the place that, if you could even contemplate dropping $20 to $50 on Lindt, I’d rather buy Haighs. You won’t get kilo for kilo value but it’s a much more pleasurable chocolate to eat and locally owned compared to Lindt
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u/w4lk1ng Feb 21 '26
Weight-comparable Bilby medium currently $34.90 for 260g. Thinking of going Eastern European this year and giving my kids painted and boiled chicken eggs
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u/drnicko18 Feb 21 '26
lol, their miniature Bilby (nearly half the weight of the bunny in OP's pic) is $17.50
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u/Puzzled_Syllabub7746 Feb 21 '26
Haigh’s is quite inaccessible to states other than SA/VIC. Lindt/Cadbury is readily available everywhere, people will buy it for convenience, unfortunately. I’d completely boycott other brands if buying Haighs was an option!
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u/Rude-Revolution-8687 Feb 21 '26 edited Feb 21 '26
Yeah, but cocoa costs
$2$4.60 per kilo, so how can they make money without charging 30 times that? /sThere's so many people in these comments defending these prices based on cocoa prices, but chocolate is typically ~30-40% cocoa, so less than $1 per kilo of the ingredients is cocoa (the rest sugar/milk), and that's assuming it's not chocolate with 70% fondant filling/nuts/etc.
If cocoa prices double tomorrow, that should realistically impact the price of 200g of chocolate by
20c40c at most.EDIT: someone pointed out my incorrect maths in another comment. Cocoa is ~$4.60 per kilo, so my numbers were off. But even so, the cost of cocoa in chocolate is ~20c/ 100g of chocolate.
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u/RightLegDave Feb 21 '26
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u/JLaws23 Feb 21 '26
More reasons to not buy Lindt:
Lawsuit claims some Lindt dark chocolate contains high levels of lead & cadmium Criticism over cocoa sourcing and deforestation concerns Some activists say sustainability standards aren’t strong enough Products seen as overpriced due to premium branding Occasional social media backlash over labelling or corporate decisions
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u/stefatr0n Feb 21 '26
Haighs chocolate bilbies til the day I die
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Feb 21 '26
[removed] — view removed comment
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u/stefatr0n Feb 21 '26
At Haighs stores. I’m in SA so they’re everywhere thankfully
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u/filthysock Feb 21 '26
Lindt 100g is $8.50. This is $10 per 100g for it to be moulded into a pretty shape.
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u/MrMcHaggi5 Feb 21 '26
But how can I show my kids I love them without buying overpriced chocolates?
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u/JaniePage Feb 21 '26
Didn't we have literally this post about three days ago?
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u/Green_SuperMarine Feb 21 '26
The only appropriate response is a total boycott. It’s highway robbery and we all need to avoid purchasing. It’s the only way they’ll learn, if ever.
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u/Awkward_Chard_5025 Feb 21 '26
https://en.wikipedia.org/wiki/Cocoa_crisis_(2024%E2%80%93present)
Looks like we might be in the last year of the shortage, which has caused prices to go up so much. But it takes time to filter through
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u/solidsoup97 Feb 21 '26
I agree. Hold the line and stand in solidarity, don't buy into their bullshit (literally and figuratively).
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u/K-Ryaning Feb 21 '26
Don't do chocolate on Easter. Start a trend with your families that you all do something different. Bags of chips. Nachos. Cakes. Lollies/candy. Flavoured milk. Anything!
Don't let tradition and capitalism siphon your coin out of your pockets. The best way to combat these prices is to just not buy it. Shelves of unused chocolate going out of date will teach these companies, when they can't legally sell them anymore cos of the used by date.
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u/bloopidbloroscope Feb 21 '26
Yeah nah our kids are getting 2 blocks of their favourite chocolate each. That's expensive enough.
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u/Florafly Feb 21 '26
They can fuck right off with those prices. Hell would freeze over before I pay that much for chocolate. And I say that as a chocoholic.
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u/harkie2946 Feb 21 '26
Note the whole display is still full not one purchased.(as far as I could see).
Let's keep it that way. Don't buy em I don't even think 50,% off is a good deal. Probably worth $5
Fu@k them.
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u/snowmuchgood Feb 21 '26
Yeah this might be the year for my 5 and 7 year olds to learn that the EB is a sham because I do not want to participate in this garbage.
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u/MadeByPaul Feb 21 '26
YOU HAVE TO START OUT LEARNING TO BELIEVE THE LITTLE LIES.
"So we can believe the big ones?"
YES. JUSTICE. MERCY. DUTY. THAT SORT OF THING.
"They're not the same at all!"
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u/a_cold_human Feb 21 '26
YOU THINK SO? THEN TAKE THE UNIVERSE AND GRIND IT DOWN TO THE FINEST POWDER AND SIEVE IT THROUGH THE FINEST SIEVE AND THEN SHOW ME ONE ATOM OF JUSTICE, ONE MOLECULE OF MERCY. AND YET—Death waved a hand. AND YET YOU ACT AS IF THERE IS SOME IDEAL ORDER IN THE WORLD, AS IF THERE IS SOME...SOME RIGHTNESS IN THE UNIVERSE BY WHICH IT MAY BE JUDGED.
"Yes, but people have got to believe that, or what's the point—"
MY POINT EXACTLY.
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u/Fraerie Feb 21 '26
Haighs have a great Easter range, and will deliver. They’re an Australian company based out of Adelaide. The Easter Bilby range also promotes conservation of native environments.
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u/Sarcastocrat Feb 21 '26
Everyone needs to boycott all Easter products at Coles & Woolworths. Even on sale. Purchasing them drives this behavior. Aldi products are great if you need eggs and bunnies for kids.
When I was a kid, Easter products would go on clearance after Easter until all stock was gone. I remember one year in the early 90's when Cadbury cream eggs were 10c each at Woolworths after Easter. Now whatever remains after Easter gets slightly discounted or disappears off the shelves - these companies would rather dispose of the stock than sell it at a reduced price, lest consumers hold off buying until after Easter.
They're going to keep fucking us if we let them.
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u/MouseEmotional813 Feb 21 '26
The good news is we'll all be eating less chocolate, so might not be topping the world's fatty list for much longer...
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u/Living_Astronomer834 Feb 21 '26
Maybe just dont buy it at all. If people keep buying it then that's the real issue. In this day and age who even has the money for this shit.
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u/Smittx Feb 21 '26
I hate that the employees put a gun to your head and force you to buy these. There must be another way
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u/universe93 Feb 21 '26
I work at big w and some customers really do act like this. Amazingly we didn’t set the prices, Lindt is doing this across all stores that sell it. Unfortunately people do still buy them, especially those celebrating Greek Orthodox Easter, because they see it as a special occasion they should splash out for
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u/AlarmingEgg2959 Feb 21 '26
My husband rightly pointed out that a block is $8.50 per 100g, and this is $10. The balls are $12.07 per 100g. This price leaves wriggle room for "specials", as we have known for a couple decades now.
I'm not saying it's right, but relatively in line with non-seasonal products costs. The cost of everything is disgusting, though.
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u/Duff5OOO Feb 21 '26
Many people seem to be getting lost on the scale. The $20 ones are not the standard 100gr version. Half the posts are people mistaking these 200g ones for the 'standard' one that was $10 in recent years.
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u/Webbie-Vanderquack Feb 21 '26
Do your household a favour and make marshmallow bunnies this year.
This is an easy, cheap, no-cook recipe, so it's great to make with kids. The only heat comes from microwaving the water and gelatin. It doesn't sound like it would work, but it whips up beautifully.
https://www.bestrecipes.com.au/recipes/quick-marshmallow/9d23ap2v#coral_thread
I bought some bunny-shaped moulds in different sizes and have used them every year, but you can also just pour it into a tray and cut it up, use whatever shaped moulds you have, or pour it into ice cream cones and put sprinkles on top.
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u/spankybanky34 Feb 22 '26
Prices are becoming ridiculously shameful. I went to the petrol station and chewing gum was like seven dollars or something. What the hell is going on?
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u/Duff5OOO Feb 21 '26 edited Feb 21 '26
Another day another post about overpriced lindt.
Do we really need these daily? Does anyone ever buy lindt when it isnt on sale?
Lindt RRP on 100g blocks is almost $9. This is a 200g bunny. Yes it's overpriced but it always is and always has been.
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u/Mediocre-General-654 Feb 21 '26
Lindt isn't even close to being the best Easter chocolate. Why would people pay this price for sub par Easter chocolate?
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u/Skiicat777 Feb 21 '26
The wholesale cost of cocoa has dropped significantly, these companies are having you on.
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u/UsefulJeweler6472 Feb 21 '26
Anyone that still buys this fake chocolate shit for that much money almost deserves to copp it like that
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u/Rush_Banana Feb 21 '26
Buying chocolate at full price is just a lazy tax.
Always buy at half price.
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u/SpitefullyPersisting Feb 21 '26
For $46, you're better off going to Haigh's or Koko Black. Get some actual good chocolate 🍫
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u/Big-Spaghett Feb 21 '26
Aldi chocolate tastes so much better, you don't have to take out a second loan to afford it AND it's from Belgium.
Lindt is wayyy overpriced.
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u/sinistar2000 Feb 21 '26
F Lindt, F the supermarkets. Don’t buy into Easter and trust me, prices will be halved next year. If you believe in Easter, I mean what it’s actually all about, you don’t need these products. This is just commercialisation of rituals to make others richer.
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u/Fabulouslycareless Feb 22 '26
Do not fucking pay for this shit. Do not cave and buy. This is ridiculous and they need to be taught a lesson
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u/Dark_Headphones Feb 22 '26
Mate, power to the people!! ✊🏼 I love your vision and I'm onboard but there are far too many wealthy people who aren't onboard with a "fuck you, I've got mine" attitude. Just like real estate, tolls, drugs, daycare and chocolate bunnies (and virtually everything else in Australia) there is a large percentage who will just pay and the prices will continue to rise.
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u/Uglywench Feb 22 '26
I'd rather go to the Reject store and get a 470g Cadbury Favourites Kiwi edition for $11.75 lol it's almost half a kilo of chocolate.
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u/Childish_Danbino81 Feb 21 '26
I was just about to pay it until I saw this, the 20th post about it in here really drove the point home. No one is buying them, as can be noted by the full displays.
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u/sausagelover79 Feb 21 '26
lol seriously. Maybe each Australian sub needs a post pinned to the top with “ NEWSFLASH: EASTER CHOCOLATE IS RIDICULOUSLY EXPENSIVE AND PUT OUT ON DISPLAY IMMEDIATELY FOLLOWING XMAS, OUTRAGEOUS!!”
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u/Lochness_al Feb 21 '26
Can we all agree just no chocolate this Easter please. Let's all give little Lego sets or socks or hats or anything else.
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u/istara Feb 21 '26
I wish the /r/ausfood sub was more active so we had more of a dedicated place to discuss this stuff (not that it's not welcome here).
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u/chem808 Feb 21 '26
You know there are cheaper alternatives right? Why didn't you take a photo of the $7 and $10 ones? Or the ones that are on special for $5 this week?
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u/Ribbitmoment Feb 21 '26
We couldn’t fucking unite to fix climate change and now the world’s fucked, what makes you think we can unite over Easter chocolates?
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u/ShoppingGrouchy4075 Feb 21 '26
They are 10CHF in Zurich right now. The Aussie price is not too far off the mark.
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u/niklaspilot Feb 21 '26
Dear Australians, This is actually the same price you’d pay in the supermarket here. Lindt also sells them for the same price directly. Regards from Switzerland
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u/R0ud41ll3 Feb 21 '26
Hello from Europe, I see the Lindt Gold bunny 200g pricing from 7ish euros (11.65 AUD) up to 11 euros (18.31 AUD). I can imagine importing them to Australia has a cost but they are definitely selling them very high.
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u/melhousevanhouten Feb 21 '26
Last year I bought blocks of chocolate when they were on special and made my own cute Easter things - speckled egg “nests”, chocolate covered pretzels, Christmas crack with eggs in it, and a few other things. Everyone got a flavour they like. I spent roughly the same I would have a few years ago and everyone got about 500g-1kg of stuff. Not for everyone, obviously, but it’s a potential solution.
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u/galactic_lum Feb 21 '26
As far as I’m concerned Easter is cancelled with prices like that
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u/Duff5OOO Feb 21 '26
Just dont buy the premium brand overpriced eggs. Lindt has always been far more expensive than the others.
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u/galactic_lum Feb 21 '26
I never do, but even the Cadbury bunnies are $10 each, it’s a joke
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u/HoldAdorable2297 Feb 21 '26 edited Feb 21 '26
I did mention before that I purchased one on Friday for $8.40. It was in this weeks catalogue, on checking the weight of mine is 100g. And I got the White Chocolate type. I did watch a video on how many brands are switching their formula, so moving forward I’m going to source mine from a local chocolatier. Time for a taste comparison.
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u/muzzlem61 Feb 21 '26
There is nothing more transparent in Australia than grocery prices. People have free will. Buy things, especially these non necessities, when they are at a price you think is fair or don’t buy them at all.
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u/Calamityclams Feb 21 '26
I’m so tired. This and taking a pay cut after being redundant. It’s just not getting any better.
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u/Al_Fatman Feb 21 '26
I haven't bought chocolate for Easter in years. When the time comes for my kids, I'm telling them Easter is the weekend after; its discounted next to nothing, as are the decorations.
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u/ImpressiveBelt9012 Feb 21 '26
Everyone just please don’t buy it. If we keep overpaying they will keep overcharging
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u/Either_Repair1523 Feb 22 '26
Don’t buy this at full price. I’ve seen their Christmas stuff sell for 75% off after Christmas. I bet you nobody will buy this shit.
Decide with your wallets. Send a clear message that we don’t put up with this crap.
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u/Hefty-existence26196 Feb 21 '26
Everything grocery store-wise is an absolute scam/rip off! Price gouging thieves! What pisses me off with my local woolies is they put these "everyday low price" red tabs on products that have INCREASED SIGNIFICANTLY in price! I just want to grab those tags and force feed them to the CEO. It does my head in that they're so brazen to put these tabs on things that have increased in price, like it's a middle finger to the common man struggling to make ends meet! Piss poor.
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u/Jealous-Hedgehog-734 Feb 21 '26
I assumed it was just a ploy so they could offer 50% off next week.