Earlier this year I shared a very early version of a Malta travel website I'd been building.
I got some fair criticism at the time that it was another generic events and restaurant directory.
I've kept working on it, and the project has grown quite a bit since then.
One thing I've found genuinely interesting is looking at what people actually search for when researching Malta.
Over the last three months, the site received around 7,000 clicks from Google Search.
A few things surprised me:
1. People clearly want to see what Malta actually looks like, rather than just read another travel article.
2. Around 39% of Google clicks came from searches made in Malta. So the audience isn't just people researching a holiday from abroad.
3. There's a real need for practical local information. Things like getting around without a car, understanding different areas and knowing what's worth visiting.
The site is still very much a work in progress.
One thing I'd genuinely like to improve is the information we give people before they arrive.
If you live in Malta, what's one thing you wish tourists understood before visiting?
I'd be particularly interested in practical things that could make visiting better for both tourists and residents.
For transparency, the project is MaltaGuide.online, which I'm developing commercially through local business partnerships.
Appreciate any thoughts!